Artificial Intelligence

Azure OpenAI Service helps prospects speed up innovation with massive AI fashions; Microsoft expands availability

Azure OpenAI Service helps prospects speed up innovation with massive AI fashions; Microsoft expands availability
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The service has a brand new accountable AI system that filters out dangerous content material and helps detect abuse. Moreover, Azure OpenAI Service now presents entry to extra fashions, together with GPT-3, Codex and embeddings fashions. Codex can generate code and translate plain language to code, whereas embeddings make semantic search and different duties simpler. The service additionally presents new capabilities for purchasers to high-quality tune fashions for extra tailor-made outcomes. 

Giving prospects the ensures and guarantees of Azure 

Azure OpenAI Service is enabling prospects throughout industries from well being care to monetary companies to manufacturing to rapidly carry out an array of duties. Improvements embrace producing distinctive content material for purchasers, summarizing and classifying buyer suggestions, and extracting textual content from medical information to streamline billing. The commonest makes use of have been writing help, translating pure language to code and gaining knowledge insights by way of search, entity extraction, sentiment and classification. 

Chart outlining how Azure OpenAI Service has helped Farmlands summarize customer interactions.
Azure OpenAI Service has helped Farmlands, a rural provides cooperative in New Zealand, summarize buyer interactions, classify them as “impartial,” “detrimental” or “constructive” and extract key phrases to realize insights into buyer traits extra rapidly. Picture courtesy of Farmlands.

“One of the crucial fascinating issues is the number of use circumstances that may be supported off of a single mannequin,” mentioned Eric Boyd, company vp for Azure AI at Microsoft. “Azure OpenAI Service is actually main the way in which with these new massive language fashions and giving prospects the ensures and guarantees in Azure that that is going to be dependable and safe, and their privateness shall be protected, as they discover this unbelievable frontier of what’s potential with these new applied sciences.” 

By way of OpenAI’s API and Azure OpenAI Service, CarMax used GPT-3 to abstractly summarize and high-quality tune 100,000 buyer critiques into 5,000 well-written summaries. The job would have taken CarMax’s editorial staff 11 years to finish, mentioned Kevin Hopwood, a principal software program engineer on the firm.  

The summaries and different model-generated content material have improved buyer engagement and SEO, whereas the time saved has enabled CarMax’s content material creators to concentrate on deeper analysis, long-form articles and extra inventive duties, he mentioned. 

“The most effective factor we will do is release their time to allow them to discover new content material concepts and new methods to interact prospects,” mentioned Hopwood.

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Used automobile retailer CarMax has used Azure OpenAI Service to assist summarize 100,000 buyer critiques into brief descriptions that floor key takeaways for every make, mannequin and 12 months of auto in its stock.

Azure’s safety, compliance, reliability and different enterprise-grade capabilities will allow CarMax to scale its use of GPT-3 in circumstances requiring the extraction of tens of millions of key phrases. The mannequin’s means to be taught with only a few examples of supposed outputs, a course of known as few-shot studying, will assist CarMax’s 60 product groups use the fashions without having any extra groups of information scientists.  

“Being an Azure service, this software places a variety of energy into our conventional Microsoft C# engineers that they didn’t have earlier than,” mentioned Sean Goetz, director, utility techniques at CarMax. “We will develop it to different groups similar to another Microsoft software set.” 

Constructing techniques to help accountable AI

The facility of GPT-3, which is pre-trained on an unlimited quantity of web textual content, comes with a threat of producing dangerous or unintended outcomes. Microsoft has made important investments to assist guard towards abuse and unintended hurt, which incorporates requiring candidates to indicate well-defined use circumstances and incorporate Microsoft’s rules for accountable AI use. One necessary method CarMax and different prospects meet the standards is by having people within the loop to verify mannequin outputs are correct and as much as content material requirements earlier than they’re printed. 

The brand new accountable AI system built-in in Azure OpenAI Service may help filter out content material that’s sexual, violent, hateful or associated to self-harm. The staff plans so as to add extra filters and customization options as they work with prospects in the course of the preview interval and be taught what’s wanted in follow.



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