The Nationwide Soccer League right this moment introduced a brand new partnership with Apple Music for the Tremendous Bowl Halftime Present. The multi-year partnership will see Apple Music changing Pepsi as the first sponsor for the present, with Apple Music providing “unique particulars and sneak peeks” main as much as the reveals.
“We’re proud to welcome Apple Music to the NFL household as our new companion for the enduring Tremendous Bowl Halftime Present,” stated Nana-Yaw Asamoah, SVP of Companion Technique for the NFL. “We could not consider a extra applicable companion for the world’s most-watched musical efficiency than Apple Music, a service that entertains, conjures up, and motivates hundreds of thousands of individuals around the globe by means of the intersection of music and know-how.” […]
“Music and sports activities maintain a particular place in our hearts, so we’re very excited Apple Music will likely be a part of music and soccer’s greatest stage,” stated Oliver Schusser, Apple’s vice chairman of Apple Music and Beats. “We’re trying ahead to much more epic performances subsequent yr and past with the Apple Music Tremendous Bowl Halftime Present.”
The NFL notes that over 120 million viewers watched the Tremendous Bowl LVI Halftime Present in February, that includes Dr. Dre, Snoop Dogg, Eminem, Mary J. Blige, and Kendrick Lamar.
Tremendous Bowl LVII will likely be performed on February 12, 2023, in Glendale, Arizona.
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